Hospice marketing is unique. Hospice of Holland approached Murdoch Marketing roughly 8 years ago to produce a video for the organization. We have since become their agency of record. We have designed, programmed, and now maintain four websites, coordinate creative and production for quarterly promotional periods, manage the client’s social activities, and continue to produce patient and family video stories. Last year, the client launched Keystone Medical services, which we also help promote to physicians and other medical providers in the five-county lakeshore area.