What This Focus Group Taught Me
I’ve been on both sides of focus groups, as moderator (way down my skillset list, BTW) and as participant. Furniture design, fabrics,…
How to Write, Optimize and Promote Blog Posts [+Checklist]
When used in the correct way, a blog can be an effective marketing tool. Providing great content, making sure your posts are…
How to Write Content That Doesn’t Flop
Whether you are writing a blog, a social media post, an educational article, or a press release, the end goal should be…
The Best Headline You Never Saw
Being a writer is no cake walk. In fact, being a copywriter might even be a curse. I admire people who can…
